Experiments fail for measurement reasons as often as product reasons. We verify how users are assigned, when exposure is logged, and whether primary metrics can move from the change under test.
You get a go / hold / redesign recommendation with concrete instrumentation fixes. We do not run the experiment for you — we make sure the next one can be trusted.
Request this when prior tests looked noisy, or when a vendor SDK change may have broken exposure events.
Includes
- Assignment & exposure review
- Metric suitability notes
- Go / hold / redesign call
- Fix list for engineering